Yesterday
Media Performance Manager (Contractor)
Nedbank
South Africa,
Job Post End Date: 02 July 2024Job FamilyMarketing, Communication and ResearchAdvertising and MediaManage Self: Professional (MSP)Job PurposeThe Media Performance Manager is responsible for the co-ordination, monitoring and tracking of media initiatives and determine success criteria. They are experts in the campaign lifecycle, taking responsibility for owning overall campaign plans, cross-channel budget allocation, in-flight cross- channel optimization and reporting, as well as post campaign analysis. Ability to present campaign proposals, evaluate campaign performance and oversee budgets for optimal Marketing value vs spend.Job ResponsibilitiesMedia performance management initiativesResearch and evaluate market data related to media and campaignsUnderstand and use media monitoring toolsIdentify target audiences and analyse their behaviour, characteristics, and routinesMonitor media trends of all outlets including digital and non-digital channelsAssess the success of media advertising plans and campaignsPerform optimization initiatives and provide insight/reporting from the analysis of information and develop strategies and recommendations to support Nedbank brand, mission and BAU objectivesStay abreast of trends and best practice in media industry Work with cross functional squads as a Traveler expert Mission and squad deliveryExecutes the tasks in the marketing backlog with support from other team membersParticipates and contributes to all the agile ceremonies in a sprint cycle Chapter contributionParticipate in the development of the media chapter initiatives People SpecificationEssential Qualifications - NQF LevelAdvanced Diplomas/National 1st DegreesPreferred QualificationField of Study:Marketing Minimum Experience LevelTotal number of years of experience:3-6 YearsManagement experience as part of the above years: No experience requiredType of experience: Expertise in Marketing media, data, analytics, and researchTechnical / Professional KnowledgeResearch and developmentAgile Way of WorkingData and analyticsProject ManagementCommunication and interpersonal skillsCreativity and InnovationBusiness AcumenMedia tools and relevant publisher and partner modelsBuilding Customer RelationshipsDriving for ResultsCustomer FocusPlanning and OrganizingInitiating ActionCommunicating in the Digital Age--------------------------------------------------------------------------------------- Please contact the Nedbank Recruiting Team at +27 860 555 566  If you can't find the job you're looking for, activate job alerts to be one of the first to know when new positions open up. Nedbank Ltd Reg No 1951/000009/06.Authorised financial services and registered credit provider (NCRCP16). For assistance please contact the Nedbank Recruiting Team at +27 860 555 566#J-18808-Ljbffr
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