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Regional Trade Marketing Manager - Cosmetics/Skincare
Time Personnel
South Africa, Cape Town
REQUIREMENTSMatric, Marketing degree or similar5 years experience in sales, marketing, trade marketing, business development (FMCG), skincare, cosmetics - must be a global brandAbility to travel locally and internationallySolid knowledge in financial & administrative processesDeadline drive, problem solving with a strong level of energy, enthusiasm, entrepreneurship, and autonomyManagement, leadership, analytical & effective planning skillsRelationship building with excellent communication and interpersonal skills in English, a team playerInternational exposure and multicultural background are a strong plusDUTIESLead & coordinate Trade Marketing activities for Africa and Middle East markets across on & off trade channels to maximise brand image, sales & profitability.Provide teams in the field (Distribution partners) a structured set of tools & clear executional guidelines to implement activations with a 360 approach.Management of all Advertising & promotion budgetDevelop tools to measure efficiency of trade activations & ROI to ensure alignment between sales/commercial objectives & marketing strategy.Drive & educate all markets on requirements of merchandising, visibility, POSM and tailored made concepts.Develop & manage agencies to ensure best in class execution & maximise ROI on spend.Take on the role as central touch point/bridge between specific markets, region & global stakeholders to coordinate & drive/manage various business objectives.Support markets by managing & coordinating creative brand design requests in conjunction with the production and final implementation in outlets.Utilise data to analyse specific market environments & draw insights from customer and consumer trends as well as keep finger on the pulse of competitor activity.Analyse distribution & market outlet universe to quantify opportunities and ensure we covering adequate availability.Understand pricing in markets that relate to the competitive set, draw insights and provide support/direction in the in market distribution partners.Salary: R negotiable dependent on experience Join us on SOCIAL MEDIA or visit our WEBSITE for more information. See links below.
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