Are you a dynamic marketing professional ready to make a significant impact? We are seeking a talented Marketing & Engagement Officer to join our team and drive strategic marketing initiatives. If you possess a passion for creating compelling marketing strategies, engaging with diverse audiences, and optimising customer relationships, this role is perfect for you!Key roles and responsibilities (include but are not limited to):Marketing & PR:· Develop and execute innovative marketing strategies and plans aligned with business objectives.· Collaborate with PR and Communications partners to craft impactful content for press releases and social media platforms.· Design and implement targeted email marketing campaigns to drive customer engagement and promote products/services.· Organise internal and external events, initiatives and activities to enhance staff and customer engagement.· Enhance the organisation's visibility through effective marketing strategies.· Manage website content to ensure it reflects our brand and engages visitors effectively.· Provide expertise in social media marketing aligned with overall digital strategies.· Collaborate with senior stakeholders to align marketing initiatives with business goals.· Develop and maintain Ethical Marketing Standards policies.CRM System Management:· Oversee CRM system implementation, configuration, and maintenance.· Ensure CRM data accuracy and integrity.· Customise CRM features to support departmental needs.· Conduct training sessions to educate employees on CRM system functionalities.CRM Process Improvement & Performance Analysis:· Generate reports and analyse CRM data to evaluate customer engagement and satisfaction levels.· Provide insights on customer behaviour and preferences to management.· Continuously evaluate and optimise CRM processes for enhanced efficiency and effectiveness.· Collaborate with cross-functional teams to implement process improvements and automation.Cost Control:· Manage marketing budget and expenses to meet guidelines.· Ensure projects stay within budget and invoices are processed promptly.· Support and develop regional marketing budgets.· Oversee marketing and communications contracts to achieve objectives.Requirements:· Tertiary Qualification in Marketing, Communication, Business or related field (Bachelor's degree or Diploma).· Minimum 3 years of experience in B2B marketing, PR, product positioning and market development.· Proven track record in developing successful marketing and PR strategies and in organising large vents/conferences.· Experience with digital advertising and brand positioning.· Proficiency in Microsoft Office Suite and Canva.· CRM experience is essential.Why Join Us?This is an exceptional opportunity to showcase your marketing expertise and contribute to our organisation's growth. If you are ready to take on this exciting challenge and be part of a dynamic team, apply now!Join us in shaping impactful marketing strategies and fostering meaningful engagement!