24.05.2024
Marketing Campaign Manager
Shoprite Group of Companies
South Africa,
An exciting opportunity exists in the Shoprite Financial Services Marketing team for an individual who is ready and able to initiate, support, coordinate, manage, and report on key marketing projects. Aligning with the brand strategy, to ensure sustainable markets and continuous customer growth. Job Category Finance Job Objectives 1.Brand Strategy ImplementationDevelop, plan, implement and track the annual brand strategy for a specific portfolio of Financial Services products.Research the customer market on an on-going basis to ensure relevance of communication. Have a thorough understanding of the media within a specific division to ensure that communication reaches the relevant target market effectively. Consistently research current economic trends and the impact thereof on brands.Measure the effectiveness of the marketing plan through continuous analysis and reporting.2. Alignment of Communication & AdvertisingAlign all communication and advertising endeavours with the annual Brand strategy in terms of the look, feel, price and product offering. .Ensure that all media selections are efficient and in line with the brand strategy. Coordinate and participate in promotional activities.Manage and coordinate the day-to-day marketing / advertisement activities of the portfolio. 3. Campaign ManagementManage campaign budgets to ensure that spend is tracked and delivers return on investment.Analyse historical sales information and strategically plan promotions to ensure that timing and effectiveness are maximised for the business. 4. Relationship BuildingFoster a sustainable relationship with internal business clients / stakeholdersand brand agencies.Act as liaison between the internal client and agency during project briefings and implementation. Provide briefings to agencies that are of high quality and ensure that all endeavours support the marketing and business strategy. Plan and implement national campaigns against deadlines and costs. Provide and receive continuous feedback regarding the execution of advertising collateral Qualifications BCom (Marketing) or similar qualification  Experience Marketing experience 4 - 6 years (i.e. Financial Services Marketing, Retail Marketing) Retail Experience 1 - 2 years Campaign Coordination (e.g. advertising) 2 - 3 years  Knowledge and Skills Marketing principles and practicesExcellent Communication skills (Verbal and Written) Computer Literacy (Microsoft Office Suite – especially Excel skills)Project/ Campaign Management skills  Policy Our Group is committed to creating, embracing, and preserving a diverse workplace that values the unique talents, perspectives, backgrounds, and abilities that enrich our organisation. A place where everyone matters and feels included.We are committed to Employment Equity when recruiting internally and externally.Please take note that by responding to this application and providing your personal information, you confirm your express and informed consent for Shoprite Checkers (Pty) Ltd and all its subsidiaries and affiliates companies to process your personal information for the Company to consider your application for this position. All Personal Information which you provide to the Company will be used and/or retained only for the purposes for which it is collected, whereafter it will be permanently destroyed. Your information is only retained if it is required by law or where you have given consent to us to retain such information for an extended period.If you don’t hear from us within 14 days, please consider your application unsuccessful. Any personal information collected as part of your application will be destroyed, securely, in accordance with South African legislation. Cancel Request to Remove Personal Information? Terms & Conditions Incomplete Profile You need a complete profile before you can make applications. Would you like to complete your profile now? Incomplete Applications You have incomplete applications, view the application to complete Apply Nothing yet! Profile Import Options Log In Only: Just log in and do not change my profile.Import and Keep: Import my profile and update matched sections. KEEP sections that do not match. Be sure to clean up any duplicates.Import and Delete: Import my profile and update matched sections. DELETE sections that do not match.#J-18808-Ljbffr
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