RE-ADVERTISEMENTPLEASE NOTE CLOSING DATE: 17 SEPTEMBER 2024MANAGER: EVENTS AND BRAND EXPERIENCEREPORT LINE: HEAD: MARKETINGDIVISION: CORPORATE AFFAIRS AND MARKETINGSCALE CODE: 300POSITION ID: 60017574MAIN DUTIES AND RESPONSIBILITIESDEVELOPMENT AND IMPLEMENTATION OF STRATEGIC PLAN- Develop and implement effective events and branding strategies to continuously improve the image of the SABC and build brand affinity.- Oversee the development, implementation, and evaluation of the News brands and PR strategy in line with the overall corporate marketing strategy.- Cascade strategy to the teams.- Provide direction to the teams to implement the strategy.- Review and report on the achievement of business unit objectives.- Oversee and implement events and brand experiences for SABC brands to meet agreed upon objectives.BUSINESS OPERATIONAL EFFICIENCY- Create SABC-Owned major annual events.- Support all sub-brands with events and brand experiences as needed.- Together with Head of Marketing, identify opportunities within the overall Corporate Affairs and SABC Marketing strategies to bring brands to life through events and brand experiences.- In consultation with the News platform, lead the development, execution, and evaluation of a range of national platform campaigns.- Manage the application of the brand across corporate internal and external partners.- Manage all tours and events to the SABC.- Work closely with SABC Marketing Manager Special Campaigns to develop a succinct Events and Brand Experiences strategy and implementation plan for each fiscal cycle.- Collaborate with all SABC Marketing managers and Stakeholder Relations to identify key events, brand experiences, and partnerships to amplify SABC Mother and associated brands.- Ensure cohesive support for all Sponsorship propositions to represent SABC brands well from an events and brand experiences perspective.- Keep up to date with global and local trends in the events and brand experiences sphere.- Work with Digital Manager and Social Media Manager to ensure key digital and social media elements are included in events and brand experiences.- Order, manage, and keep detailed inventory of SABC branding as per overall strategic and project requirements.- Develop and manage a database of preferred events and activations vendors and suppliers.- Provide strategic input and direction during the annual planning cycle to ensure events and brand experiences are planned and budgeted for.- Provide comprehensive post-event reports to track against deliverables and use results for future planning.- Report and provide feedback to Head of Marketing on the performance of the department.GOVERNANCE, RISK AND COMPLIANCE- Monitor and report on operational risk and compliance matters.- Implement internal control measures to ensure good governance.- Manage risks to protect organizational integrity, create value, prevent financial loss, and ensure compliance with applicable policies and legislation.- Develop and provide input into policies to ensure good governance.- Implement execution internal risk audits identified and address gaps.STAKEHOLDER MANAGEMENT- Foster relationships with all relevant stakeholders through collaboration to achieve business objectives.- Liaise with Marketing agencies to commission and implement brand campaigns.- Create cross-functional communication with relevant stakeholders, i.e., Market Intelligence on audience and market trends.PEOPLE MANAGEMENT/LEADERSHIP- Contract and manage performance Management in accordance with organizational policy and procedures.- Manage adequate staffing for workload and effective leadership.- Effective briefing and communication with department staff.- Guide, manage, motivate, and develop direct reports within the department.- Personal Development Plans (PDP) for all staff members.- Provide direction on the retention and attraction of staff.- Conduct individual coaching and mentoring on an ongoing basis to meet performance needs.- Oversee employee relations to ensure a conducive and productive working environment.#J-18808-Ljbffr