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E-Commerce Manager
Ares Holdings
South Africa, Cape Town
Crocs is looking for an experienced and enthusiastic E-Commerce Manager. The successful candidate will be required to drive the Crocs E-Commerce business and growth and oversee all strategic and operational functions within this area.The role is responsible for collaborating with cross-functional partners to manage all aspects of the eCommerce business including, content strategy and development, promotional campaigns and other online marketing, website design, customer service, logistics, web analytics and web technologies.Responsibilities:E-commerce Strategy:In line with the regional and global directives, define, develop and execute on annual/long-term strategy for the departmentGenerate and implement new sales and marketing initiatives to increase eCommerce sales and profitabilityExecute seasonal strategies to support and meet revenue and margin targetsDetermine specific product category opportunities to maximise growth areasDevelop and implement initiatives to ensure that the site delivers the best shopping experience for our customersDevelop and continuously optimise the e-commerce marketingOperational PartnershipsPlanning: ensure pricing is competitive, ensure activations and buys are representative for growthSupply Chain: ensure accurate and timely ordering and delivery of product into the market, ensure effective freight review and digital warehouse transformation planningGlobal Digital: support key infrastructure projects (SEO, PWA, SFCC), support global E-Comm directionMerchandising: ensure assortment is well matched for online platform, ensure seasonal processes are in placeLocal/EU and Global Marketing: align on performance marketing metrics and tactics and develop a digital modelRetail: Define Omni DTC initiatives and align on marketing calendarSupply Chain and Marketing: Align on role of channels, drop shipment strategy and promotional calendar E-Commerce Reporting and Analytics:Analysis and reporting of the e-commerce related performanceMonitoring and evaluation of users' behaviour to derive suggestions for improvementsMeet all global reporting requirements (KPI, Data and Performance) as and when neededLead:Lead and manage the team responsible for uploading all content, product, and promotionsManage the online fulfilment team on a day-to-day basisManage the relationship with our external and internal development and local and global digital and marketing teamsManage recruiting, onboarding, mentoring and succession within the departmentManage the logistics relationships to ensure exceptional service for our customersRequirements:Degree in e-Commerce, Retail, Business or any other related fieldStrategic agility and able to articulate the vision and purposeWell-developed understanding of data analysis as well as website metrics3+ years' management experience in an e-commerce trading/retail environmentStrong understanding of website design, development, and trackingExercises sound judgment based on analysis, experience and fit for purposeExperience in online planning or buyingAbility to interpret web analytics, tracking, and reporting, and knowledge on how to improve these metricsProven ability to maintain tight budget controlsAbility and experience in managing a dynamic, diverse and decentralised teamDrives collaboration and promotes teamworkMS Office proficiencyValid driver’s license and own car essentialPerks & BenefitsYou get to work for a rapidly expanding distributor with aspirational brandsGym & Shower facilitiesPersonal TrainerYogaPension FundMedical aid with Gap coverStaff Allocation (R10 000 Retail Value per annum).Staff discount (50% off for you and your family across all the brands within the group)Healthy Lunch subsidyCompany performance incentive schemeLong-service incentivesHolistic Employee Wellness programmeThe group prides itself in its effort to drive continuous employee engagement activities to enable a connected culture.If you do not receive a response within three weeks, please consider your application to be unsuccessful.#J-18808-Ljbffr
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