07.06.2024
L'Oréal SA_ Product Manager_ Professional Products Division (Re-advertised)
Avature
South Africa, Johannesburg
The role of the Product Manager will be to orchestrate the launches and push growth of pillar products using their own product, market, and consumer expertise, to contribute to continued growth for the brand and the consumer relationship.KEY JOB ACCOUNTABILITIESCollect and analyse consumer and market insights and competition strategies to make recommendations to management.Implement new launches, maintain growth in pillar products and animate core catalogue.Propose and monitor marketing mix strategies (IMC/360/Digital/Retail) to build integrated, engaging consumer brand experiences.Adapt communication material (imagery, digital, point of sale).Mobilise and work with other departments (sales, logistic, education, etc.) and partner agencies to build broader business strategy; meet the deadlines.Make recommendations to management on the category based on own expertise of the consumer, market and competitors (launch analysis, strategic memo, etc.)Manage PPP budget and ensure sales forecast accuracy.Effectively prepare clear messages for senior management.Own the brand patrimony, guarantee the brand identity: ensure that all actions are in line with the sense of purpose while nourishing the brand - Implement the retail strategy working hand-in-hand with the retail and education team and ensure the proper implementation of retail materials (services, advice, etc.)Make recommendations on media, implement media and promotion plans and ensure implementation of trade marketing plan.PROFESSIONAL & TECHNICAL COMPETENCIESTranslates trends and consumer knowledge into meaningful insights.Thinks brand strategy.Develops integrated campaigns that work.Delivers excellence with agility and rigor.Integrates sustainable, business consciousness.QUALIFICATION AND EXPERIENCE REQUIRED:4+ years’ experience in FMCG/Retail.4+ years’ experience in Haircare advantageous. Critical thinking and analytical skills.Calculated, yet swift decision-making skills.Excellent communication and collaboration skills.Strong leadership ability.Bachelor’s degree or a post-graduate qualification in Marketing / Finance / Business administration.INNOVATORSTRATEGISTPEOPLE DEVELOPERINTEGRATORENTREPRENEURWe are an Equal Opportunity Employer and take pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital status, medical condition or disability. We adhere to all local Labour Relations legislation.You can apply to up to three jobs within a rolling 30-day window.You cannot withdraw your application once you applied, so please make sure to choose a job that matches your dreams.Please visit "Your Application Space" to see the jobs you have already applied to.Please don’t create another account with a different email. If you do so, your account might be merged and your application record will be deleted.#J-18808-Ljbffr
Attention! You will be redirected to another site